Crowdfunding the revolution

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Most successful crowdfunding campaigns promise to revolutionize something. One ambitious startup promises a revolutionary app – but to make it happen is first going to revolutionize crowdfunding itself.

The FORM1 3D printer really seems like sci-fi just got real. The home printer developed by MIT Media Lab is intended to make 3D printing easy and affordable (under the circumstances, something a bit more than $3,000 is considered affordable). The idea is to allow engineers, designers, researchers and artists to imagine three-dimensional items on a computer and then create them for real within minutes.

The idea caught fire. On the crowdfunding site Kickstarter, the inventors sought $100,000 to get the project moving. Instead, it hauled in $2,945,885 and the printer is now available to order.

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You call that gamified etail?

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A bunch of businesses are claiming to be gamifying online retail – and industry geeks have been talking about it for years – but only one company on the horizon comes close to realizing the potential that gamified etail promises.

Several companies have integrated some form of gaming into their retail experience. And on the flip side, some games have integrated online retail into their platforms. But the long-awaited “gamification of etail” still hasn’t really happened. But it’s closer than ever thanks to one innovative startup.

While people have been talking about the inevitable gamification of online retail for some time, examples that have emerged so far have been disappointing, to put it mildly. At best, efforts at gamification have allowed “players” to earn discounts on products or win an occasional prize. At worst, they are nothing more than advertisements poorly masquerading as games. A review of some of the most discussed gamified retail programs suggests most have trouble even living up to the term, let alone the potential.

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We're Amazing

Not gonna lie: We’re amazing

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Refusing to hide behind false modesty, BidOkee team insists in-development app will be revolutionary. (more…)

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271 Million Hours

Crowdfunding is getting old

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The idea of mobilizing thousands or millions of like-minded people to fund an idea or a project has been around for a few years. But things are changing fast. (more…)

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271 Million Hours

Gamification key to loyalty rewards future

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Consumers are losing interest in loyalty programs – can fun re-engage them? (more…)

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F2PF2W

F2PF2W? WTF?

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Adding “free-to-win” to the free-to-play model is a revolution with a crazy acronym.

The free-to-play (F2P) gaming industry is soaring. Three years ago, the revenue on app stores from free-to-play games overtook revenue from pay-to-play games – and the industry has never looked back.

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